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| Forties Fashion |
The
fabulous forties were a very interesting decade because
World War II had such a tremendous impact on fashion. It is true that social trends dictate fashion, and so you can imagine that WWII changed the world of fashion forever. Basically, to keep it simply, we can say that during the war
simplicity was very much forced upon women, I'm talking about severely tailored garments and cheap fabrics. After the war women's fashion became softer, more feminine and romantic again.
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| 1947 DIOR's NEW LOOK |
In 1947 Christian Dior then introduced what journalists would soon describe
as his 'New Look' with fuller skirts and longer lengths (during war this
would've been considered as a waste of fabric), wasp-waists, barrel skirts,wrapped and bounded middles,...Vogue would describe The New Look
as being "from the era of Madame Bovary" .
"I wanted my dresses to be constructed, molded upon the curves of the
feminine body, whose sweep they would stylize," Christian Dior proclaimed in
his autobiography.
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| Harpers Bazaar 1941 |
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| 1941 VOGUE |
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| 1941 VOGUE |
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| 1942 VOGUE |
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| 1943 VOGUE |
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| 1943 Montgomery Ward (spring/summer) |
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| 1943 Montgomery Ward |
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| 1943 Montgomery Ward (spring) |
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| 1944 Mademoiselle (january) |
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| 1944 Mademoiselle (january) |
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| 1944 VOGUE (march) |
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| 1944 LIFE magazine (Michelle Fallon) |
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| 1944 Ruth Warwick |
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| 1944 Ruth Warwick |
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| 1945 LIFE MAGAZINE |
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| 1945 LIFE Magazine (december issue) |
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| 1946 |
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| 1946 SEVENTEEN MAGAZINE (October) |
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| 1946 LIFE Magazine |
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| 1946 Nelly Don |
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| 1946 Swansdown |
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| 1947 |
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1947 LIFE Magazine
Ruth Conklin wearing DIOR
New look: check out the wasp taille :) |
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| 1948 Minerva Knit Fashions |
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| 1948 VOGUE (photo by John Rawlings) |
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| 1949 LIFE Magazine |
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| 1949 LIFE magazine |
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| 1949 LIFE Magazine |
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| Lingerie departmant Nieman Marcus (40s) |
